Business Economics

In the era of global economic integration, the demand for professionals with a solid foundation in economics and business management is increasing. The Business Economics major not only provides students with strong theoretical knowledge but also equips them with practical skills in market analysis, strategic planning, and business management. If you are looking for a highly applicable major with diverse career opportunities, Business Economics is the ideal choice.

Program Introduction

The undergraduate program in Business Economics is an interdisciplinary field that integrates economic theories with business practices. It aims to cultivate well-rounded professionals with a solid foundation in economics and practical business operation skills. 

This program focuses on analyzing and solving real-world business problems, covering areas such as market analysis, business management, and business strategy to help students understand the economic principles and decision-making processes in commercial activities.

Educational Objectives

This program aims to train graduates with the following competencies:

• Master fundamental theories and methods of economics and management;

• Be familiar with the operational rules and characteristics of business activities;

• Apply economic theories and methods to analyze and solve practical business problems;

• Possess strong communication skills, computer application abilities, and innovation capabilities.

Graduation Requirements

• Complete the required coursework, including compulsory courses, electives, and practical training sessions;

• Successfully defend a graduation thesis, demonstrating solid academic research and practical abilities;

• Acquire fundamental knowledge of economics and business management, with the ability to analyze and solve real-world business problems;

• Develop proficiency in foreign languages and computer applications to read and comprehend professional literature;

• Participate in internships and social practices to gain hands-on work experience.

Core Courses

• Microeconomics

• Macroeconomics

• Principles of Management

• Marketing

• Business Statistics

• Corporate Strategic Management

• Financial Management

• International Business

• Econometrics

• Business Law

Research Directions In Business Economics

• Market Analysis: Studying market demand, consumer behavior, and market competition strategies.

• Business Management: Exploring corporate operations management, organizational structure, and managerial efficiency.

• Business Strategy: Examining corporate strategy formulation, implementation, and evaluation.

• International Business: Investigating international trade, multinational corporate operations, and global market strategies.

• Financial Management: Analyzing corporate financial decision-making, investment analysis, and risk management.

Degree Awarded

Students who complete this program will be awarded either a Bachelor of Economics or a Bachelor of Management, depending on the specific university's degree-granting criteria.

Career Prospects

Graduates of the Business Economics program have diverse career opportunities in various fields, including:

• Enterprises: Engaging in market analysis, strategic planning, corporate management, and marketing strategy development.

• Government Agencies: Conducting economic policy research, business management, and market regulation.

• Financial Institutions: Working in economic analysis, investment research, and risk management.

• International Organizations: Engaging in international trade, multinational business operations, and global market analysis.

• Consulting Firms: Providing market research, corporate strategy, and management consulting services.

Related Majors

• Economics

• Business Administration

• International Business

• Marketing

• Finance

Ranking of Universities Offering Business Economics

• Nankai University

• Shanghai Business School

• Lanzhou University of Finance and Economics

• Hubei University of Economics

• Chongqing Second Normal University